The purpose of this site is to provide students enrolled in BUSI201 with an engaging learning activity related to applying social media for business solutions. Students will navigate through each section to learn more about five social media platforms and their related business solutions.
After you watch the video posted below, select a typical business practice that you would like to explore. Click on the number (i.e., "1") to advance to the first section of the exhibit.
LinkedIn – A business-focused online network. Users can share links, add connections, join groups, write recommendations, and search for connections by company, industry, skills, and more. Marketers can share content through company updates, sponsored updates and LinkedIn Pulse posts.
Pinterest – Share your images and videos on customizable boards and “repin” others’ images. Pinterest has 175 million monthly users as of Q1 2017.
Upload and share slide presentations, gain insight into who’s viewing your presentations, collect business leads, and more.
Google+ – Google’s social network. Set up “Hangouts” using video chat, and create “Circles” of people for organizing contacts and targeting messaging.
Boasts 328 million monthly active users as of Q1 2017. Users can post messages of up to 140 characters, share photos and videos, create custom lists, send direct messages, and more. Promote content on Twitter organically, with Twitter cards, or paid promotions.